STATE PROFILE · RANK #21
Wisconsin commercial sauna economics
Current planning indicators for commercial infrared sauna installations and recovery facilities.
Opportunity score61.2/100U.S. rank #21
Commercial electricity13.7¢/kWhEIA commercial sector
Fitness density14.1/100kNAICS 713940 proxy
Median household income$77,485ACS
Market context
The Census County Business Patterns proxy currently shows 836 Fitness and Recreational Sports Centers (NAICS 713940) in Wisconsin, approximately 14.1 establishments per 100,000 residents.
This is not a count of sauna businesses. It is used as a consistent national proxy for the density of facilities likely to consider recovery amenities.
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